Tender Details

Country: France
Summary: Information and Communication Campaign in Favor of the "Beurre Charentes-Poitou Aop" Industry 2027-2029
FRT Ref No: 129616675
Deadline: 12 Dec 2025
Financier: Self Financed
Purchaser Ownership: Government
Tender Value: EUR 1500000
Notice Type: Tender
Document Ref. No.: 737361-2025
Purchaser's Detail:
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Description:
This contract concerns the design and implementation of a global communication and information program aimed at promoting the "Charentes-Poitou AOP butter" quality label. This program will be deployed in France and Belgium over the period 2027-2029.
The Charentes-Poitou butter industry AOP wishes to strengthen the notoriety and consideration of its label among a specific professional target: active artisan bakers and pastry chefs, for whom the use of Charentes-Poitou AOP butter constitutes an asset facilitating their work and enhancing their creations.
This action is part of the French and Belgian markets, with an educational approach to explain the characteristics, advantages and added value of the Charentes-Poitou AOP butter quality label.
The incumbent will be responsible for designing the program, defining its messages, supports and the distribution channels, then ensure their operational implementation.
It is specified that the evaluation of the results as well as the impact of the program are not part of this market, and will be entrusted to a third party company.
INFORMATION AND COMMUNICATION CAMPAIGN IN FAVOR OF THE "BUTTER" INDUSTRY CHARENTES-POITOU AOP "2027-2029
This contract concerns the design and implementation of a global communications program and information aimed at promoting the "Charentes-Poitou AOP butter" quality label. This program will be deployed in France and Belgium on the period...
Documents:

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Information and Communication Campaign in Favor of the "Beurre Charentes-Poitou Aop" Industry 2027-2029 - France Tender

The CP DAIRY UNION, a Government sector organization in France, has announced a new tender for Information and Communication Campaign in Favor of the "Beurre Charentes-Poitou Aop" Industry 2027-2029. This tender is published on FranceTenders under FRT Ref No: 129616675 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-12-12.

The estimated tender value is EUR 1500000, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.